Virginia MacKoul, Director of Marketing at Front Street Commercial Real Estate Group, was spending all of her time drafting brochures and websites and didn’t have any time to be proactive with the firm’s marketing. She sought out a tool that would streamline her material creation tasks while maintaining the high level of quality clients had come to expect, giving her time to focus on developing the marketing department and driving more revenue.
Learn how one marketer
Used Buildout to automate the creation of marketing materials that look custom-made
Gained time to segment and more accurately target specific contacts for a better ROI from email marketing
Improved client service through tactics like listing activity reports
Ramped up her firm’s social media presence